According to a New York Times Article:
WHEN Nicholas James Brown prepares to go out for cocktails at the Tribeca Grand or to a clambake in the Hamptons, he sticks on a few boldly patterned Band-Aids by the Brazilian fashion designer Alexandre Herchcovitch.
… the colorful strips are an important accessory, and he’s careful to coordinate them with his Kris Van Assche sweater or his Balenciaga bag.
Do I need to just lighten up? You can tell me. I won’t be offended. But they seem take this very seriously, which feeds my nausea. Sometimes I wonder why I still live here.